Friday, 11 September 2020

David's lessons

Friday

Friday  11th September 2020


My  Top three music videos 


1.Future-life is good ft Drake: This is a good music video because it highlights the visuals used and also the different camera angles such as high angle which captures the action above. I chose this as my number 1 because it shows the time they were poor then gradually getting rich over the time. the video also shows how they were working regular jobs then becoming who they are today reflecting on the title "life is good". 


Davido - Assurance (Official Music Video) - YouTube


2. Davido - Assurance:  this is because his music video had lots of colours in them and it was really different from others. he had angles such as high and low angles which made a difference in the video. the theme for the music video was portrayed as "forestry". so as a viewer positive vibes were also shown as well. 



Donald Glover's 'This Is America': Childish Gambino Gazes Back - The  Atlantic


3. childish Gambino: this is America. this music video shows  the traumatic events in America in a very presentable way. he had dancers pottery the difference in America where the other part is violent, then the other part shows the fun part of it as well. which shows two sides to America 


Friday 18th September 2020

Comparing Two Music Videos

Nipsey Hussle - Double Up Ft. Belly & Dom Kennedy [Official Music Video] -  YouTube

1. Nipsey Hussle: Double up

  • I like this music video because the visuals used are different from other music videos. The camera angles also makes a difference because it shows the different shots from different angles such birds eye view, extreme close ups. In double up at the beginning of the video there was a camera angle introduce as birds eye, which elevated the video to another level.


Nipsey Hussle - Racks In The Middle (feat. Roddy Ricch & Hit-Boy) - YouTube

2.Nipsey Hussle: Racks in the middle

  • I like this music video because the meaning behind it gives it a different perspective and the colours used makes it stand out. the music video uses different visuals and at the end pays tribute to a falling person.


Friday 25th September 2020

The Purpose of Music Video

  •  A music videos will promote a song which in turn promotes an album
  • The main purpose and way to promote the artist is by selling an image of an Artist 
  • Overall purpose is to help generate money for the record company 
    1. Promotion of song 
    2. Promotion of an artist's album
    3. Promotion of a new artist or a change in musical direction or image 
    4. Promotion of or Synergy with another media product (film,tv programme etc.)
    5.  Increasing the income of the record company 

  1. Comparing lady gaga to Ariana Grande. In lady gaga's music video Alejandro its quite dark and gloomy. the video shows a funeral taking place suggesting the someone died or emphasising someone's about to die. comparing it to Ariana Grades Thank you next we see a massive change from dark to bright. the colours used in her music video is all bright colours whereas in lady gaga's video she use dark colors, showing the massive difference between the two music videos.



 


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